How to Send a Mixed Message with Your LDS Outreach

Given the very large majorities in Utah, it’s not terribly surprising that state political parties would invest a lot of time and energy into doing outreach to members of the Church of Jesus Christ of Latter-day Saints (LDS). What is surprising is how badly they can sometimes do it. Remember when James Evans, chair of the Utah Republican Party, decided to hold a press conference on Sunday afternoon, smack dab in the middle of church services for many LDS faithful? Well, that boner seems pretty mild compared to what the Salt Lake County Democratic Party has managed to cook up.

Even if you’re not a dutiful watcher, you’re still probably aware of Netflix’s popular political drama House of Cards. What you may not be aware of is that it has a lot of content advisories that put it almost on par with Orange is the New Black for sex, nudity, and language. That puts it pretty firmly outside of the comfort zone of most active members of the LDS Church who tend to abstain from entertainment with those elements.

So, of course, it makes sense for the Salt Lake County Democratic Party to host a House of Cards viewing party. On Sunday. In. A. Bar. I can’t make this up.

Not sure many LDS faithful will watch a show full of sex and nudity in a bar on Sunday.
Not sure many LDS faithful will watch a show full of sex and nudity in a bar on Sunday.

This comes right as the party announces MormonPress to try to get more LDS Democrats involved. As ham-fisted as James Evans was, this takes cultural unawareness to a brand new level. You’ve got to wonder if the various parts of the party are all talking to each other or if they get in their silos and enjoy their echo chambers. Whichever it is, it’s good entertainment for us.

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